Topic:

Vibrancy of Digital Graphics

Brief description:

The realism of images can be altered by taking ordinary real graphics and placing them in a digital environment. The vibrancy of the graphic adds an abrupt character between this reality and unreality. How can a digitally transformed feature that looks fresher than the original be applied to print or digital media? The degree to which real and digital graphics are mixed sometimes depends on the purpose of the design. Sometimes there is no contradiction between two graphic features that are at opposite ends of the spectrum.

Biography:

Nejc Nejc Prah is a Slovenian designer. He works with a wide range of clients, occasionally teaches at the Academy in Ljubljana and often gives workshops and lectures in various institutions around the world. He collaborates with Ansambel, a network of designers, illustrators, animators and photographers, which enables him to scale up the studio when needed. Nejc worked as an art director at Bloomberg Businessweek in New York before starting his own studio in Ljubljana in 2019. He earned an MFA from Yale School of Art in 2015.